Digital Marketing 101 Master Class (13 & 20 Sep, 2016)


- For Real Estate Agents Only -

Bring along your laptop and learn about digital marketing with guided exercises!

Expect to acquire knowledge on search engine optimisation, web user experience design, social media and content marketing, in turn integrate them into your marketing activities to boost effectiveness, in this 2-Day class – a partnership with U Associate, an NTUC initiative.

Case studies with reference to the real estate industry and guided exercises will be used to help you understand the subject better and apply the best practices in real life.

What you’ll learn:

  • Overview of digital marketing and its ecosystem
  • Understand importance of search marketing and how search engine optimisation (SEO) works, learn how to perform online keywords research and formulate seed lists
  • Learn about and get hands-on on web user experience (UX) design and its cycle concept – Learn, Build, Measure
  • Gain understanding of social media landscape, how to use social media (Facebook and Instagram) to differentiate yourself, and leverage on content marketing to attract / engage your followers

Who should attend:

  • Real estate salesperson who has limited knowledge in digital marketing for brand building, leads generation and property sales.

What you need to bring:

  • Your laptop (with charger), mouse and a Facebook account.

  • The event description was updated. Diff#183947 2016-08-03 07:18:41
Tue Sep 13, 2016
10:00 AM - 5:30 PM SGT
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NTUC Centre, 1 Marina Boulevard, Singapore 018989
EARLY-BIRD TIC: 2-Day Master Class (13 & 20 Sep) SOLD OUT $85.00
2-Day Master Class (13 & 20 Sep) SOLD OUT $100.00
Venue Address
NTUC Centre, 1 Marina Boulevard, Singapore 018989 Singapore
MRT: Raffles Place MRT Exit C (Ocean Financial Centre) Bus: OUE Bayfront @ Collyer Quay/ Opp Clifford Centre (Service Nos 10, 57, 70, 75, 100, 107, 128, 130, 131, 162, 167, 196, 700)
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